Your privacy matters

Bright Yellow is committed to protecting your privacy. The below outlines how we collect, use, disclose, and safeguard your personal information.

Information we collect

Bright Yellow may collect personally identifiable information, such as name, email address, and personal preferences, when you interact with us through our website, social media channels, or newsletter. We may also collect non-personally identifiable information, such as your IP address, browser type, and device information, through the use of cookies and log files. Additionally, we may ask you to provide certain non-personally identifiable information, such as your age or interests, when you participate in surveys or contests.

How we use your information

Bright Yellow will only use the information you provide for the intended purpose. We may use this information to send you promotional materials, assist with security, and contact you as needed, aligned with your preferences. You can opt out of future communications by unsubscribing or emailing us.

We may use non-personal demographic and profile data to personalise your experience on our website and social media, showing you relevant content.

Use of your IP address

Bright Yellow reserves the right to use your IP address to help diagnose technical issues and administer the Website.

How we use cookies (yum)

When you visit the bright Yellow website or social media, we may store information on your device. This information, like cookies, helps us improve your experience. Cookies are small files that don’t harm your device or privacy. They help you navigate our site and tailor content to your interests.

How we use AI in our studio

Bright Yellow may use secure, enterprise-grade artificial intelligence (AI) tools, including ChatGPT Business, to assist with internal workflows such as ideation, content drafting and research. These tools operate under strict data privacy conditions. ChatGPT Business does not use any data submitted by Bright Yellow for model training or improvement. Bright Yellow does not disclose, upload, or transfer confidential client information to AI systems. Any non-confidential information used in AI-assisted workflows is handled in accordance with this Privacy Policy and applicable data protection regulations.

Our security

Bright Yellow implements industry-standard security measures to protect your information. While we take reasonable steps to ensure its safety, we cannot guarantee absolute security. In the event of a security breach, we will notify you through our website.

External websites

Our website may link to other websites. Bright Yellow is not responsible for their privacy practices or content.

Correction update

You can change or modify your information using the methods outlined on our website and social media. While we’ll do our best to update all our records, please note that changes may not be reflected in all databases immediately.

Opt out

You can opt out of receiving communications from Bright Yellow at any time by emailing us or selecting the unsubscribe link at the bottom of our newsletters.

International viewing

The Bright Yellow website is hosted in Australia. By using our website, you agree to be bound by Australian law and the exclusive jurisdiction of the High Court of Australia. You also consent to the transfer of your personal information to our servers in Australia.

Limitation of liability

Bright Yellow, its affiliates, officers, directors, employees, and agents are not liable for any damages, including but not limited to direct, indirect, incidental, special, punitive, or consequential damages, arising from your use of the website or social media, including any errors, inaccuracies, interruptions, viruses, or other harmful components.  

If Bright Yellow is found liable under this Privacy Notice, our total liability is limited to AU$5,000.

Contact us

For any questions about this Privacy Policy, our practices, or your dealings with Bright Yellow, contact us at hello@brightyellow.com.au

By using the Bright Yellow website and social media, you consent to the collection and use of your information as described in this Privacy Policy.